2025
2024 - 2025
2023 - 2024
2021 - 2023

Hybris SAP Ecommerce Specialist
Cheil by Samsung
SAP Hybris for the management of different Samsung product catalogs.
KPI performance analysis and reporting for continuous improvement.
Web incident management via tickets (JIRA).
Updating site visibility using CMS tools and reviewing website functionality.
Stock and price update.
Creation and management of offers and promotions.

E-commerce Category Manager
Ahorramas SA
Salesforce and AkeneoPIM for managing assigned categories (product categorization and documentation, assortment updates, change control).
Power BI and Google Analytics for analyzing ecommerce results. Analysis and improvement proposals.
Planning and implementation of promotional communication for your area on the website and other digital channels, such as social media and email marketing.
Measuring customer behavior. Using KPIs, heatmaps, or screen recordings to improve the user experience.

E-commerce Operations
Fiftyx Agency
Management and maintenance of B2C/B2B Ecommerce (content/analytics, orders and incidents).
Management and organization of work with the different departments (IT, analytics, orders and advertising) to improve productivity and achieve objectives.
Management of promotional campaigns and customer discounts.
Providing Shopify training.

E-commerce & UX Specialist
MasMovil Group
Content management across different brands of the company (Yoigo, MasMóvil, Euskaltel, Pepephone, etc.).
Interpretation of KPIs and analytics to improve user experience and content decision-making.
HTML and CSS editing.
Improved CRO management with control of the conversion funnel, supporting user experience and after-sales service.